By GRWW← All posts
Long timelines usually come from unclear scope, not hard work. With a disciplined process, a high-quality marketing site can go from brief to live in about six weeks.
Week 1–2: strategy and design
Lock the goals, message, and structure, then design the key pages to a high fidelity. Approving direction early prevents expensive rework later.
Week 3–4: build
Turn approved designs into a fast, responsive, real site. Clear scope keeps this phase moving instead of sprawling.
Week 5–6: refine and launch
Test on real devices, tune performance and SEO, and ship. Post-launch, watch the analytics and improve from evidence.
The takeaway
Speed comes from clarity, not corner-cutting. Define tightly, decide early, and a six-week launch is realistic.